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Tuesday, June 1, 2010

H&M Fall/Winter 2010 Lookbook




I guess it's become a tradition of mine to post images from the latest H&M lookbook. I always look forward to seeing what H&M is up to. As per usual, the F/W season does not disappoint. I love the focus on earth tones and soft volumes. It reads very late 70s, early 80s which is always a good place to be in my books. I'm glad to see the return of the fitted wide-leg trouser as I've been getting tired of seeing drop crotch pants everywhere. My favourite piece is the camel (inspired) coat, one of the hottest items for the next season. It's reminiscent of one of my favourite fall shows, Chloe. I have to have it! Other than loosely fitted coats, chunky knits are also H&M's big focus for the Fall season: oversized scarves, ponchos, and jumpsuits. How cool is the poncho?


Photographed by Hasse Nielsen.


Thoughts? Does anything catch your eye?

*Images courtesy of H&M.

www.hm.com

3 comments:

Miranda said...

definetely yes!! love this H&M collection. The ponchos, the wide leg jeans, the Chloe style coat (it have to be mine too :P) that patterns just reminding the country life and the warmy textures..awesome!!
i´m a follower of your blog and i´ve put a link of it on my blog. surely a blog to visit everyday!

hope to have you among my followers too!:)
www.fashionmarketslove.blogspot.com
&
www.mirandastyleatbreakfast.blogspot.com

love from Portugal,
Miranda

Melrose said...

I love that tailoring is coming back for fall. Drapey is cute, but so doesnt fit every body type.. and im definitely sick of seeing spandex everywhere! lol.
The second look is my favorite. gotta love a feminine tuxedo!

lisa said...

I can't see a camel coat without thinking of Ali McGraw, but the sleek modern lines of this version transcend that association. Nice job H&M!

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